Halka arzların başarısızlık sebepleri:Coca-Cola İçecek A.Ş. örnek olay incelemesi
Özet
Issue of shares by public offering, is one of the financial methods that firms are performing through years. Both in their establishments and for pursuing its operations, firms feel the need for financing and they meet their needs through internal and external sources. In the latest years, there is a raise in the number of firms which performed public offerings, as a result of developments in the Turkish capital market. To complete this public offering process by success is very crucial for a healthy development of capital market.In the first section of the study, the concept of public offering is defined; the reasons which direct firms for going public are laid down and the public offering processes are explained in detail. In the second section of the study, the factors that affect the public offerings processes are discussed and some solutions are introduced. In the latest section of the study, After giving some general information about Coca-Cola İçecek A.Ş. (CCi), the process of Initial Public Offering (IPO) is analyzed.