Cultural globalization and global flow of popular culture
Özet
Globalization is a term referring to doing business on global scale beyond the national borders, to the processes of unifying and combining the communities and organizations within new time-place combinations, and making the world objectively and in a more connected way with the experiences of men. The dynamics concerning globalization give rise both to the conflicts due to binary oppositions on global scale and to the mutual transactions among each pole of these conflicts. Cultural globalization also includes the global circulation of information, signs and symbols on a global scale and the reactions shown to the various socio-cultural transformations as a result of these conflicts. Today, the global cultural elements has been created and directed largely by the global media empires which have powerful communicative technologies. The reification of popular cultural patterns in the traditional local cultures and the communication devices of cultural images displaced from their local contexts where the visuality is dominant, particularly with the fact that the circulation has speeded up through the internet have made difficult to appreciate the problems about the future of traditional cultures, with their all aspects, against the global sovereignty of popular culture that aims to create, by abrading the cultural differences, a homogenous culture. Hopefully, we took, in this article, helpful steps to voice some problems regarding the future of the traditional culture in the globalizing world.